RSS, which stands for Really Simple Syndication or Rich Site Summary, is a format by which blogs, news stories, and new content can be aggregated and put into a standard format for easy reading and consumption. RSS is fairly young, and has only been around since about 1995, but it has grown a great deal since then. Today, RSS feeds are an ideal way to keep current with news from almost any online source you can think of.
Almost everyone is familiar with news tickers. They are those scrolling news headlines sometimes seen at the bottom of a news channel, or along a building. But did you know that RSS news feeds could be incorporated into websites as a news ticker? An RSS feed news ticker can help you to broadcast news of your choice on to your own website!
Additionally, you could format an RSS feed for your own website into a news ticker, and allow other websites and businesses to host that ticker. This could generate traffic back to your website! RSS feeds are truly one of the most versatile tools available to the internet user.
All you have to do is pick the RSS feed, decide which coding, plugin, or application you will need for your website, and follow instructions easily found online to build the news ticker. Work the code or the plugin into your website design, and in no time at all you can be adding functionality to your website for your visitors, and keeping them up to date on all of the latest news pertinent to your industry.